In an audacious move that redefines luxury, Lincoln has unveiled the pricing for its latest marvel, the 2025 Navigator—an SUV that not only embodies sophistication but now commands a six-figure starting price, setting a new benchmark in the realm of premium vehicles.

A New Epoch of Elegance Begins at $100,000

The 2025 Navigator emerges as a paragon of luxury, with its base price soaring beyond the $100,000 threshold, inclusive of a $1,995 destination charge. This landmark pricing heralds the Navigator’s entry into an exclusive club of opulent vehicles, where it stands shoulder to shoulder with the likes of Range Rover and Mercedes GLS.

The Reserve Trim: Where Base Meets Brilliance

With a starting price of $101,990, the Navigator Reserve trim defies the conventional notion of “base” with an array of lavish features. It boasts a 28-speaker Revel Ultima 3D audio system and a comprehensive suite of driver assist technologies. Yet, even in this echelon of luxury, certain choices come with a premium—additional exterior colors beyond the standard Infinite Black Metallic command a $750 fee.

Jet Appearance Package: A Darkened Demeanor

Ascending the trim hierarchy, the Navigator with the Jet Appearance Package is priced at $104,990. This package offers an aesthetic of enigmatic allure, with a darkened grille, wheels, and headlight casings, and limits the palette to five exterior colors, each adding a touch of bespoke exclusivity to the vehicle.

Black Label: The Quintessence of Custom Luxury

At the zenith of the Navigator lineup sits the Black Label trim, starting at $118,490. This trim indulges buyers with three unique interior themes—Atmospheric, Enlighten, and Invitation—each a testament to the meticulous craftsmanship and bespoke luxury that Lincoln is renowned for. The Black Label ownership experience is further enriched with perks such as complimentary car washes and a premium maintenance plan.

The Long Wheelbase: A Statement of Unrivaled Grandeur

For those seeking the ultimate in luxury and space, the Black Label Long Wheelbase variant, which can reach upwards of $134,000 when fully equipped, offers an expansive sanctuary on wheels. This trim level competes in an arena traditionally dominated by European luxury, promising a driving experience that is as sumptuous as it is stately.

Lincoln’s Commitment to Excellence

With the order books slated to open shortly, and the spring of 2025 earmarked for its grand arrival at dealerships nationwide, the 2025 Navigator is Lincoln’s bold statement of intent—a commitment to delivering unparalleled luxury and a transcendent driving experience for the discerning few.